Organizational alignment isn’t necessarily a positive. Huh? Having everyone on the same page, aligned, and headed in one direction can be a very good thing…unless of course the same page happens to be in the wrong book and/or the direction is the wrong direction.
There is something called ‘Choice-supportive bias‘.
In short, you ascribe much value to the known quantity that is your decisions.
When someone looks to take a company or a division a new direction or re-align sales territories they are bucking the system. Perhaps in a small way, perhaps in a big way, but either way, there is no longer alignment but rather diffusion is introduced.
If you are in sales or marketing you run up against this everyday. When I am selling something I am attempting to challenge another individual’s (or company’s) past decision/s. This is emotional. People, myself included, really like the decisions we have made and sometimes hate it when people try to ‘buck’ their system. Continue reading
Jumping into Social Media to many people feels like diving head first into the deep end without knowing how to swim. They feel like if they bite the bullet they have to all of a sudden create a Facebook account and say good-bye to a few more hours a week looking at pictures of a dead deer shot by their 3rd cousin or read about a neighbor’s vacation to the Bahamas. While this could be your plight, it doesn’t have to be, nor should it be. Here are some quick tips to try your hand at a few different aspects of Social Media geared for busy professionals.
